When you aren’t the only lodge on the big lake, your resort marketing needs to stand out. So when Superior Shores Resort came to us for marketing help, we did a deep dive. Thorugh research and interviews, we found that Superior Shores isn’t just a resort. It’s a hub for the North Shore. A place you can find condos, cabins, conference rooms, wedding halls, and even a restaurant. Our mission was to reflect all of this by building one cohesive brand.