How to Design a Great Logo and Brand Identity: Our Process

Is your logo and brand identity helping or hurting business? One look is all it takes. You can have the best product in the world but if your logo and brand identity don’t represent that, growing the bottom line will be waaaaaay more difficult. Why? Because design matters. People may claim that it doesn’t have […]

This National Park Week, Let’s Celebrate Their Copywriter

It’s national parks week! Might seem like an odd choice for an ad agency to celebrate – but stick with us here. The National Park Service (NPS) is a prime example of effective government copywriting. Plus, who doesn’t like supporting the outdoors? We wouldn’t have headquartered our marketing agency in Duluth, Minnesota if we didn’t […]

The Golden Rule of Marketing: The One Thing That Will Make or Break Your Marketing

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When it comes to marketing your business or organization, there is one thing that matters most. This drives every decision you make and every dollar you spend. It’s the reason you exist and who you want coming back again and again.  If you haven’t guessed yet, it’s your target market.  Everything you do marketing-wise should […]

New Year. New Goals. Our 4 New Year’s Resolutions for 2023

Happy 2023! As we start up the new year, it’s time to focus on our goals for the next 365 days. For a marketing agency, staying relevant and learning new marketing facets are vital as the industry is constantly evolving. The more we grow, the more we can grow our clients. Here are 4 new […]

The Future of Digital Marketing

Where is digital marketing headed this year? We’re diving in. There are so many directions you can go but these are our suggestions. Our list includes AI, voice search, and personalization – but the biggest takeaway is not to let change scare you. You don’t need huge budgets or be a tech wizard to utilize […]

Why Approaching Marketing with Play Benefits Your Business

We want our work to be the highlight of your work. That’s why we use the play methodology. This thinking sees play as a form of experimentation that drives better creative solutions. Whether you’re creating a few ads or building a whole marketing campaign, this philosophy delivers great results and a great experience for you. […]

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