St. Louis County, Minnesota

Connecting more kids with caring families.

Becoming a foster parent is a rewarding and challenging task. In 2015, St. Louis County needed to inspire more qualified foster parents. They looked to us to spread the word.

We were happy to help!

foster care direct mail

Fostering Change.

First, we tugged on heartstrings across billboards, online banners, and newspaper ads. Supportive homes were needed, for a day, a month, or forever.

foster care quote

Video

To cement our message, we met with foster families in the region and captured their stories. This footage was turned into various videos. Each one took a different direction: the urgent need, parent’s experiences, the positive. The tone was uplifting and highlighted the joy these kids brought into the parents’ lives. St. Louis County was able to use these videos online and on TV.

foster care newspaper ad
foster care outdoor board
foster care banners
foster care digital banner ads

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