Takeaways from the 2025 Zenith Digital Marketing Conference

It’s that time of year again! The 12th annual Zenith Digital Marketing Conference is back, and as a seasoned veteran (yes, technically I’ve only attended twice, but we’re rolling with it), I’m here to dish on the insights, the speakers, and my main takeaways from this year’s conference. 

Let’s get into it.  

 

What is the Zenith Digital Marketing Conference?

Great question! The Zenith Digital Marketing Conference is a full-day brain-boost for marketers of every stripe—from green beans to seasoned strategists. Held in Duluth, the event delivers tools, tactics, and takeaways to help attendees elevate their digital marketing game—and ultimately, make it rain (revenue). 

 

Who Took the Stage?

Twenty-eight expert-level speakers, from CEOs, CMOs, Directors, Managers, you name it, presented cutting-edge strategies and real-talk insights you could actually apply. Check out the complete list and bios of those who presented here

 

Breakout Sessions

There were five breakout sessions scheduled throughout the busy day. Attendees could select the breakout session they attended. Here are the key topics discussed by various speakers: 

  • AI: Not here to steal your job, but maybe write a better headline.
  • SEO: Still alive and kicking (despite what that one guy on X said).
  • B2B Marketing: Because business doesn’t have to be boring.
  • Nonprofit Marketing: Big impact, often tiny budget (creativity required).
  • Social Media: More than vibes. Still strategic.
  • Video Marketing: Lights, camera, ROI.

 

Key Takeaways

Let’s talk AI, shall we?

The big message: AI isn’t coming for your job—it’s coming for your excuses. It’s not about fearing the future; it’s about evolving with it. SEO isn’t dead (despite the rumors). It’s just… going through a very stylish rebrand.

Bottom line? We’ve always had to adapt in digital marketing. This is just another evolution—and it’s one that pushes us to be even more creative, more original, and way less robotic than, well, the robots.

Here at Creative Arcade, we’re not scared of a little innovation. We’re caffeinated. We’re curious. And we’re ready.

 

What’s next?

Overall, the Zenith Digital Marketing Conference was a smashing success. We’re excited to see what’s in store for the conference next year. 

Curious how we’re putting what we learned into action? We’d love to connect and show you how Creative Arcade is taking these insights and turning them into measurable results.