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Creative Arcade Industry Spotlight: Business Growth

Every business has a story to tell. The hard task is figuring out how to share that story and highlight what sets it apart. We’ll put your business on the map through branding, storytelling, and strategic marketing efforts. 

 

Let’s get people talking (and buying). 

 

Brand Development

Strong brand development matters in business. When your marketing is backed up by a strong brand, growth happens. It makes it easy for your audience to understand who you are and what you stand for. What if your business is already established? Refreshing an existing brand can invigorate your business, making it easier for your audience to understand who you are and what you stand for. We have the skills to create new brands or refresh old ones. We’ve helped businesses across various industries improve their branding and profits. 

 

Our approach combines robust designs with compelling storytelling, ensuring your brand resonates across all channels. 

 

Case Study: Aluminum Cabinet Co.  

Our work with Aluminum Cabinet Co. (ACC) is a prime example of our brand development expertise. We started with an updated logo encapsulating their core values—strength and reliability—without being flashy. The logo design mirrors ACC’s unique locking mechanism, encasing the A and C in a way that grows more impressive upon closer inspection. The color palette, drawn from their actual cabinets, emphasizes their pride in being made in the USA. This strong visual identity elevates each cabinet, helping ACC transition from a local name to a household brand.

 

Our partnership continued beyond the logo. We created videos highlighting the meticulous building process, from powder coating to assembly. These videos, featuring its founder, tell ACC’s story and underscore what sets its products apart. Next, we built ACC’s new website to be both search-friendly and customer-centric. Designed to reflect the toughness of their cabinets, it showcases products prominently and includes downloadable planning pages. Within the first month, these resources were downloaded almost 30 times, signaling customer engagement.

 

Website & Apps

Whether you offer one service or product or need to be accessible to an entire state, your website matters. You need a digital storefront that’s secure and accessible for all from anywhere. It has to do all of this and represent your brand and personality perfectly. This is our specialty. Our web development team has built sites for innovative startups and large-scale government groups. 

 

We believe that a new site shouldn’t be a hassle. It should be a growth tool.

 

Case Study: Alpha Mark 

Alpha Mark needed a comprehensive solution to manage and organize client interactions. We delivered a state-of-the-art website and app that transformed their operations. Now, Alpha Mark can help customers refine their brand identity by compiling image assets, colors, and fonts into one central location. This powerful tool includes a built-in checkout and payment system, allowing clients to track spending and business statistics effortlessly. It also features a unique mapping system that visualizes client locations across the country, helping Alpha Mark see and plan for growth in real-time. 

 

Our approach to retail marketing is rooted in understanding our client’s unique needs and crafting solutions that drive growth and engagement. Whether it’s through creating compelling brand identities, designing user-friendly websites, or producing impactful videos, we are dedicated to helping retail businesses thrive.