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Is Blogging Still a Thing? Here’s 3 Reasons Why We Say YES

All it takes is a glance at Twitter to see that the written word isn’t dead. Grammar and spelling, maybe, but not the impact of the written word. In fact, according to HubSpot, 77% of Internet users read blogs and 60% of marketers have stated that blog content creation is their top inbound marketing priority. […]

Gearing Up for Higher Ed Marketing Goals: 2019

Happy new year! You know what this means. New goals for higher education. Greater expectations, time for a fresh start, new perspectives—and a chance to think outside the box when it comes to your marketing. Meaning, thinking outside the box of just “increasing enrollment” as your #1 goal. Ask yourself, what’s the more aspect you […]

The Principles of Inbound

We can go on and on (and we have) about the inbound methodology. But did you know that there’s inbound principles too? Before you start to panic, don’t worry. They’re a part of the inbound method and fit right into the attract, engage, and delight stages. We’re a bit embarrassed that this is our first […]

Our Top 15 Podcast Tips

Ah. The podcast. A greatly underpriced platform that has proven to be highly successful. A platform for you to tell your story differently. For us, our podcast isn’t just an awesome way for us to distribute our content, but it’s also a chance for us to show a bit of our Power of Play personalities […]

Rebrand vs Refresh? There’s a Difference

It seems like a simple question that should have a simple answer—but, there’s a bit more to this one than you might think. So, we’re setting the record straight.

The 8Bit Podcast – Episode 023

Being that it is a new year (2019), The 8Bit Podcast – Episode 23  does a small recap of 2018 and looking to the upcoming year. But before that exciting review, the guys discuss Bird Box, Voice search and its increasing importance while blindfolded. Ok, maybe not the whole time. And not both of them. […]

The 4 Reasons to Rebrand

Rebrands are big decisions, so it’s important to make sure that a rebrand is the right decision for your company and, more importantly, your customers. We’ve narrowed it down to the four main reasons why it might be time for your company to rebrand. See if your company fits the bill: